Friday, May 19, 2006
Lesson 2: Search for the most Profitable Word or Phrases
I hope you have understood the importance of keywords.
Do you have the 50 keywords or phrases ready? This is most importance foundational step, otherwise, "Optimize The Wrong Keywords And You'll Likely Never See Results ..."
Now, you have 50 keywords, next question to ask is: "How do I know which keywords is the most profitable?".
I am going to teach you how to know what topic or phrases is the most profitable one. I assumed you want to learn SEO because you want to make money online. To create sales online, you need to have lots and tons of traffic to your sites. That's the reason why you want to have a search engine optimized page to bring in lots of visitors.
To bring in the visitor, you need to know what is the appetite of your visitors. Right!
Having said this, you need to know what are the demand of your visitors, what are they looking for on the search engine? How many times are they searching for such words or phrases on the search engine?
This helps you to determine your market potential. If there are some phrases noone is looking is looking for. It is worthless to optimize those keywords because they have no value at all.
There is one free "Keyword Selection Tool" that you can use to help you, that is:
http://inventory.overture.com
Type in the 50 keywords that you one by one. You will be able to see a number appearing on Overture page. The "count" column will then show us how many times the specific keyword has been searched for the previous month within the Overture.com search engine.
So, the bigger this number, the higher the demand of that keywords.
Now, write down all the number next to your keywords. At the same time, the tools also show you some other phrases with high search counts, write them down onto you list as well.
There is another free software that you can use. Download it for free at:
http://www.goodkeywords.com/
Remember, Overture is not the only search engine on the internet. They have about only 20% of market share and multiply the number by 5 will give you a feel of real market potential.
Next step, very simple, highlight those keywords with search count of at least 5000 or more. Discard those with search count less than 5000 because they are worthless anyway.
You are done. You have a list of possible keywords to be used for your website.
DualFishNews
Do you have the 50 keywords or phrases ready? This is most importance foundational step, otherwise, "Optimize The Wrong Keywords And You'll Likely Never See Results ..."
Now, you have 50 keywords, next question to ask is: "How do I know which keywords is the most profitable?".
I am going to teach you how to know what topic or phrases is the most profitable one. I assumed you want to learn SEO because you want to make money online. To create sales online, you need to have lots and tons of traffic to your sites. That's the reason why you want to have a search engine optimized page to bring in lots of visitors.
To bring in the visitor, you need to know what is the appetite of your visitors. Right!
Having said this, you need to know what are the demand of your visitors, what are they looking for on the search engine? How many times are they searching for such words or phrases on the search engine?
This helps you to determine your market potential. If there are some phrases noone is looking is looking for. It is worthless to optimize those keywords because they have no value at all.
There is one free "Keyword Selection Tool" that you can use to help you, that is:
http://inventory.overture.com
Type in the 50 keywords that you one by one. You will be able to see a number appearing on Overture page. The "count" column will then show us how many times the specific keyword has been searched for the previous month within the Overture.com search engine.
So, the bigger this number, the higher the demand of that keywords.
Now, write down all the number next to your keywords. At the same time, the tools also show you some other phrases with high search counts, write them down onto you list as well.
There is another free software that you can use. Download it for free at:
http://www.goodkeywords.com/
Remember, Overture is not the only search engine on the internet. They have about only 20% of market share and multiply the number by 5 will give you a feel of real market potential.
Next step, very simple, highlight those keywords with search count of at least 5000 or more. Discard those with search count less than 5000 because they are worthless anyway.
You are done. You have a list of possible keywords to be used for your website.
DualFishNews
